
A BASIC INTRODUCTION to BRANDING
For Realtors and Other Entrepreneurs!
Turn Your Life of Work Into a Work of Art
Many people - regardless of business or size of enterprise - misunderstand branding. It is not uncommon for many to think, once you have a logo, a letterhead and an elevator pitch you have ‘created your brand’.
I've created a detailed explanation of what branding means, highlighting how personal branding emerges from one’s values, personality, and professional approach.
Use the link above to download this brief introduction to branding.